Barbara Bantivoglio

Senior Consultant, Major Gifts & Prospect Research

Barbara Bantivoglio has more than 25 years of experience in development and marketing, primarily for nonprofits in social service, arts, healthcare and education.  

As the principal of Barbara Bantivoglio Advisory, she has recently served as consultant to the Children’s Museum of Manhattan, Mannes College at The New School for Music, The Museum of the Moving Image, the American Kennel Club, the Bipartisan Policy Center, Planned Parenthood Federation of America, The Doe Fund, Purchase College and the Performing Arts Center, the Council for Economic Education, the SS United States and the New Jersey Women’s Health Matters campaign, among other clients. On their behalf, she has conducted campaign feasibility studies, provided leadership and strategic direction for institutional fundraising – with an emphasis on principal and major gift strategy and execution, created and executed board development initiatives, supported campaigns with advice and resources for marketing and communications, and guided research, prospect identification, and pipeline development initiatives 

Prior to establishing her own firm, Barbara was vice president for institutional advancement at WNET in New York, overseeing a department of 125 employees. Despite a difficult economy, she increased revenues substantially and significantly reduced cost per dollar raised by streamlining department processes and workflow and creating a more efficient prospect management system. Before joining WNET, she was vice president for development for WNYC, New York Public Radio. There, she was responsible for raising 75 percent of the station’s annual revenue and led a capital campaign that exceeded its ambitious goal, securing the largest-ever gift to a public radio station.

Previously, Barbara oversaw fundraising, marketing, sales (including all merchandising) and communications for the Whitney Museum of American Art. During her tenure at the Whitney, an Association of Art Museum Directors survey ranked the Whitney first for earned income/special events, fourth for corporate memberships, sixth for individual/family contributions, and eighth for earned income.

Barbara held senior marketing and development positions at the Liberty Science Center in Liberty State Park, New Jersey – where she created and led a corporate sponsorship program with naming opportunities for the new $80 million center – and at WQED/Pittsburgh. She has won the Public Relations Society of America’s Silver Anvil award for public relations excellence, the American Association of Museums award for public relations and marketing, the American Marketing Association’s EFFIE award, and the Roper Starch Award for Advertising. She has served on the boards of the Vineyard Theatre, Dance Theater Workshop, the National Dance Institute and the Fresh Air Fund Council. 

Barbara began her career in city government in New York and Boston, after earning a B.A. from Manhattanville College and an M.A. in urban planning from Hunter College.  She is a graduate of Coro New York, a leadership training program for individuals working in public affairs.